Class RCF005 Applications OPEN
The Recurring Client Finder Program
House Cleaning Leads
The only pay-per-client program on the market for house cleaning companies
RCF Members with Positive ACQ scores receive an average of 230+ house cleaning leads every 90 days
The Recurring Client Finder Program
What Is The RCF
An Explanation
The RCF (Recurring Client Finder) Program is more than just a guide; it's a comprehensive system that integrates various aspects of business growth and client acquisition. By joining, cleaning companies gain access to a robust framework designed to attract and retain clients consistently.
Performance-Based Reward System
At the heart of The RCF Program is a performance-based reward system. Members pay a Finder's Fee of $250 for each new recurring client secured through the program. This fee is a one-time payment per client and is invoiced only when a new recurring client is won. Prompt payment of this fee, within 7 days of receiving the invoice, is essential for maintaining your standing in the program.
The Mother of All House Cleaning Client Acquisition KPIs (for RCF Members anyway)
The ACQ is like a Member's credit score within The RCF.
The higher this score is, the more leads they get.
If an ACQ is negative, it's time to take serious action or risk being expelled indefinitely from the program.
Program Benefits
State Of The Art CRM
Nurturely+ built on HighLevel.
In-Depth Trainings
To make sure you hit the ground running on your Day 1.
The RCF Group
An intimate community of like-minded entrepreneurs with the same goal.
RCF Scorecard
Accountability via the ACQ
The Mother of All House Cleaning Client Acquisition KPIs (for RCF Members anyway)
The ACQ is like a Member's credit score within The RCF.
The higher this score is, the more leads they get.
If an ACQ is negative, it's time to take serious action or risk being expelled indefinitely from the program.
The ACQ Score: Measuring Success
The program employs the ACQ (Acquisition) score, a key performance metric calculated based on five attributes:
- Estimates Delivered (Scoring Factor: 12)
- Clients Won (Scoring Factor: 25)
- Opportunities to Estimates Ratio (Scoring Factor: -3)
- Cost per Acquisition (CAC) (Scoring Factor: -3)
- Estimates to Won Ratio (Scoring Factor: -3)
Members are categorized into four levels: Good, At-Risk, Probation, and Expelled/Terminated based on their ACQ score. This system ensures that only those who maintain high performance and adhere to the program’s standards thrive.
High-Quality Sales Opportunities
You get more than just leads with The RCF, you get sales opportunities
Key Features and Benefits
Tailored Onboarding:
Once accepted, members undergo a thorough onboarding process, including account setup, integration with existing systems, and access to essential tools and resources.
Nurturely+ Platform:
The program utilizes Nurturely+, a sophisticated client-finding platform. Nurturely+ helps with client acquisition, managing leads, setting tasks and reminders, and optimizing sales opportunities. Its automation capabilities streamline the process of winning and managing clients.
Training and Resources:
The RCF University (RCFU) and associated training materials like 'Delivering Estimates 101' offer practical insights and education to enhance your business acumen and improve conversion rates.
Performance Monitoring:
Regular check-ins and adherence to the ACQ score system help members stay on track, identify areas for improvement, and achieve their revenue goals.
Effective Strategies for Success:
Utilize Digital Marketing: Engage in effective social media marketing and leverage Google Ads for higher visibility. Optimize your online presence through search engine optimization (SEO) to attract high-quality leads.
Network and Build Relationships: Attend community events and networking events to connect with property managers and facility managers. Use business cards and a robust business profile to leave a lasting impression.
Optimize Lead Generation: Employ generation strategies and use tools to capture and convert leads. Focus on creating compelling content and maintaining a strong online presence on platforms like Google My Business and Google Maps.
Monitor and Adapt: Regularly review your ACQ score and other key metrics to adjust your strategies. Address common issues like poor lead conversion rates and CRM integration challenges promptly.
RCF Universe
Active Members & Available Assets
Enroll Now To Learn About The RCF Program & How To Submit A Strong Application For Official Membership
Learn how The RCF Program works
Learn how to submit a strong application for Membership
Learn how you're going to become the most powerful house cleaning company in your market area
Graduation Is Required To Be Eligible For Membership
Get House Cleaning Leads
The RCF Program
The only pay-per-client program on the planet.
Maximize Your Cleaning Business Potential
Discover Potential Customers:
Unlock new opportunities by identifying potential customers for your house cleaning services. Explore 10 sources that can help you reach out to potential customers effectively.
Leverage Social Media Platforms:
Utilize social media platforms to expand your reach. There are 6 sources to help you connect with your target audience and showcase your house cleaning services.
Engage Your Target Audience:
Understanding your target audience is key to success. Use 6 sources to tailor your marketing strategies and attract ideal customers.
Exclusive and Qualified Leads:
Gain access to exclusive leads and qualified leads for your cleaning business. Learn how to acquire these leads through 5 sources effectively.
Enhance Your Cleaning Business:
Boost your cleaning business with strategies tailored for success. Utilize 4 sources to refine your approach and improve your commercial cleaning services.
Master the Cleaning Industry:
Stay ahead in the cleaning industry by understanding the trends and tools available. Explore 4 sources to enhance your house cleaning business and window cleaning services.
Optimize Organic Search:
Improve your organic search presence with effective strategies. Discover 4 sources to boost your visibility and attract more ideal customers.
Generate Positive Reviews:
Encourage positive reviews from satisfied clients. Utilize 4 sources to gather and showcase reviews that can enhance your cleaning industry reputation.
Utilize Generation Services and Tools:
Leverage generation services and generation tools to attract more clients. Access 4 sources to optimize your lead generation efforts and grow your house cleaning business.
Explore Commercial Cleaning Opportunities:
Expand your commercial cleaning services with targeted strategies. Learn from 3 sources to effectively market your services and attract qualified leads.
Resources
Free SEO
Organic Marketing, Artificial Intelligence
Generate a world-class content brief — on any topic imaginable. And then send it to the best SEO provider in the country.
Automatic Google Review Workflow
Automations, Workflows
Learn how to harness artificial intelligence and put it to work scheduling sales calls for your house cleaning company.
Follow Up Sequence Builder
Automations, Client Acquisition
Generating the lead is less than half the battle. An ROI-led follow up sequence will squeeze every ounce of opportunity out of the leads that come through your door.
House Cleaning Quoting Dashboard
Lead Generation, Sales, Client Acquisition
Quote new clients with confidence with this incredibly easy-to-use House Cleaning Quoting / Estimating Dashboard. This dashboard helps you find the perfect balance between profitability & client satisfaction.
ScrubScore Scorecard
HR/Team, Performance
Quickly know who's performing and who's not. Know who to reward and who to let go.
Price Increase Letter Template
Client Retention
It's always best to increase pricing on new clients. But, in some cases, current clients need a price hike too. Use this template to help convey that in the best possible manner.
The RCF's Annual Report, 2023
Annual ACQ Awards, Insights, & More
Copyright 2024+. All rights reserved.
Your Paragraph text goes Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae. here
Your Paragraph text goes Lorem ipsum dolor sit amet, consectetur adipisicing elit. Autem dolore, alias, numquam enim ab voluptate id quam harum ducimus cupiditate similique quisquam et deserunt, recusandae. here